BOOK A DEMO
test1.jpg

Why advertisers created Penetrace

Spring 2005: IRM Media just published their annual report stating how much Scandinavian advertisers spend annually on media exposure. It was a min...
Read more

How to measure the value of marketing

A brand-new year is upon us. Most businesses have taken stock to see what was achieved during the past year. Measuring the results and value of ma...
Read more

Five key components needed for marketing effectiveness to prosper in your organisation

Mats Rönne is a partner of Penetrace. He is a senior marketing advisor with a career in international brand development and marketing communicatio...
Read more